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Three customers charging their phone and discussing about it in a dimly lit bar or lounge with purple lighting and a menu board in the background.

Why Advertise in College Bars?

Part of Their Night Out – Advertise where students socialize and visit often.

Spark Conversations – Your Message is naturally integrated into the conversations, experiences, and memories already happening at the bar.

Build Trust with Repetition – When students repeatedly see your ad in their favorite spots, it strengthens brand familiarity and trust.

Prime Visibility – Every Screen is placed for maximum visibility in each venue, ensuring your message is seen by almost every patron in the bar.

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Leading Brands That Trust Our Ad Space

  • A pink, anthropomorphic rabbit with sunglasses, playing a drum labeled 'Energizer'
  • Logo with a stylized lion's head and the text "BET MGM".
  • Logo for Live Nation Entertainment with black background, red border, and stylized text 'LIVE' in red, 'NATION' and 'ENTERTAINMENT' outlined in black, and an outline of a person celebrating next to the word 'LIVE'.
  • Ray-Ban logo with black text on a red background.
  • Yellow circle with the word 'Advil' inside on a dark blue background.
Self-service Smart Safe locker with six compartments, digital payment terminal, and an informational screen at the top advertising available apartments. The locker is placed against a wood-paneled wall.
A row of white lockers with digital keypad and slots, next to a contactless payment terminal, in front of a wooden wall. A digital screen displays a parking guide. Multiple signs are visible above, including a colorful poster and a board advertising Ponderosa Happy Hour and X-Zone.

“Advertising on the screens gave us a noticeable boost. We saw more traffic to our website, more direct inquiries, and a stronger presence with students overall. It kept University Edge top of mind in exactly the kind of setting where housing decisions are made.”

— Bryanna, Marketing Manager at University Edge (East Lansing)

The Numbers Behind the Impact

68% of people say screens influence their decisions
Screens placed in high-traffic social settings reach people at the exact moment they’re open to discovery and ready to engage.
Source (PROFILETREE)

89% customer retention with omnichannel strategy
Brands that stay visible across multiple environments retain more customers and build longer-lasting relationships as opposed to single channel marketing.
Source (Infotech)

83% recall rate for digital signage
DOOH consistently outperforms other formats in message retention, especially when placements are intentional, visible, and encountered repeatedly.
Source (Wallboard)

58% of college students go to the bars every single week
Brands aiming at this group benefit from bars because people visit often, making it a great place for repeated brand visibility. The steady flow of visitors provides many chances for strong brand impressions.
Source (National Library of Medicine)

73% of consumers interact with 6 or more touchpoints before taking action
Modern purchase decisions are rarely made in a single moment. Repeated exposure across multiple channels helps build familiarity, trust, and intent over time.
Source (Uniform Market)

287% higher purchase rate with multi-channel campaigns
Campaigns that utilize three or more marketing channels drive significantly stronger results than single-channel efforts—highlighting the impact of repeated, coordinated brand exposure.
Source (Porch)